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FHWY

FHWY: FITT Highway Products Inc is today's low float HIGH ENERGY momentum play!!!

   

PennyStockLocks believes FHWY could be our 4th winner in a row!!! Our last 3 penny stock winners have produced gains of +29.21%, +53.54%, and +93.33% respectively for our members.

 

 

Read our full profile on FHWY below and pick up some shares early 9:30am EST!!!

Symbol: FHWY.ob

Current PPS: 0.07

10 Day Avg. Volume: 83.3K

Outstanding Shares: 89M

Float: 16M (Low Float)

FITT Highway Products Inc., FHWY is focused on selling, marketing, producing and distributing a two-ounce energy shot product under the "F.I.T.T. Energy With Resveratrol" name. FHWY plans to target individuals in their late twenties, thirties, forties, and fifties, who are interested in fitness and health, as well as gaining an energy boost without all the negative side effects found in today's energy beverages.

The key to "F.I.T.T. Energy With Resveratol" is found right in the name. Its main ingredient Resveratol, a revolutionary compound found in the skin of red grapes that scientific studies have shown can promote weight loss, prevent certain cancers, increase stamina, and reduce the risk of Alzheimer’s and Parkinson's disease. Its other main ingredient L-Arginine has been shown to speed up the healing process of sports related injuries and may have a positive effect on blood pressure making it a popular supplement among athletes and those with high blood pressure concerns.

It may not be long until you see "F.I.T.T. Energy With Resveratol" in a store near you.  FHWY is currently in negotiations with a leading marketing agency to set off a massive advertising campaign for their two-ounce energy shot to start in early 2012 which, is just around the corner. Smart investors are picking up shares now while the PPS is still low. This could be your chance to get in early on the next "5 Hour Energy Shot"

PennyStockLock's "Key Points" on FHWY

  • Energy shots are a prime example of a perfect match between a great product in an emerging market. 80% of Energy drink consumers look to shots for a boost in energy as they go about their daily tasks  working, studying, exercising, and recreation. 30% of energy drink users consume shots to enhance sports performance. Energy shots, unlike the full-sized energy drinks, are consumed in a 2oz shot serving as opposed to the 10 ozs or more in a full sized energy drink. When the other advantages of shots are considered, including the low calorie content and the absence of sugar, it is no surprise that consumers with active lifestyles are looking to shots as their go to product for maintaining their energy throughout the day. It should also not be surprising that consumers are looking for new outlets for their favorite products.  FHWY is determined to solidify their spot in this emerging market with their "F.I.T.T. Energy With Resveratrol" two-ounce energy shot
  • FHWY's "F.I.T.T. Energy With Resveratrol" two-ounce energy shot is currently being promoted by former NFL quarterback Warren Moon making it the only energy drink to be endorsed by a current NFL Hall of Famer.
  • The rapid growth of the energy shot market is generating opportunities to create new brands, segments and categories through strategies focusing on groups of consumers who aren’t served by the energy drink brands currently available. With its all natural ingredients "F.I.T.T. Energy With Resveratrol" fills the void for consumers looking for a two-ounce energy shot with high amount of “natural and healthy” ingredients for a quick nutritional boost.
  • FHWY is entering a multi-billion dollar industry whose current leader 5 Hour Energy Shot only controls 12% of the estimated $9 billion dollar energy drink market leaving plenty of room for new entrants and their shareholders to profit.
  • According to numbers from SymphonyIRI Group for the 52 weeks ended Dec. 26, 2010, energy shots saw a whopping 35.58% jump in sales compared to the same period in 2009
  • Two-ounce shots similar to FHWY's "F.I.T.T. Energy With Resveratrol" sold more than 247.78 million units in convenience stores in 2010, up 31.85%, and sold for an average price of $3.11.
  • Based on this growth trend energy shots are already on pace to crush all previous projected sales data.

 

  • FHWY closed +16.67% in what was a significant increase in volume. Level 2 data showed plenty of trade activity as smart investors continue to see the limitless profit potential of a great product in a rapidly growing market.
  • With FHWY's heavy volume and low float of 16M we could be on the forefront of a huge break out run!!!
  • Barchart.com already has FHWY listed as a STRONG BUY!!!
  • The buzz on FHWY has already picked up on iHub which is a great sign of a strong trading day ahead

Check out their latest press release and chart below and pick up some shares of FHWY early 9:30am EST.

FITT Highway Products, Inc. Announces Negotiations with a Major Marketing Company for Rolling Out F.I.T.T. Energy With  Resveratrol to the Retail Market

8:45a ET October 12, 2011 (Business Wire)

FITT Highway Products, Inc. (OTCBB: FHWY) (the "Company") announced today F.I.T.T. Energy Products Inc. ("FITT"), a non-affiliated operating partner, has entered into negotiations with a leading marketing company to introduce the 2 ounce energy shot, "F.I.T.T. Energy With Resveratrol," to major distributors for a retail marketing launch.

FITT is working on an exclusive marketing agreement with the marketing company which, for the last 20 years has been doing business with all of the major distributors in the retail marketplace. Under a joint marketing effort, FITT will produce additional flavors for the energy shot, design a wire rack for counter display, provide retail signage, and redesign its energy shot label and box to incorporate the latest results from the recently completed medical study on the product's impact on resting blood pressure. FITT will be looking to start the retail launch by the beginning of 2012. The updated marketing materials will focus on obtaining retail consumer awareness at the checkout counter point of sale.

For additional information on "F.I.T.T. Energy With Resveratrol," please visit the website www.throwafitt.com.

About FITT Highway Products, Inc.

FITT Highway Products, Inc. is a brand management Company which is in the process of mitigating its debt in order to effectively pursue its business plan. The Company has entered into an Operating Agreement with F.I.T.T. Energy Products Inc. to perform a majority of its operating services, including among other things, selling, marketing, producing and distributing the "F.I.T.T. Energy Shot With Resveratrol" as disclosed in its public filings and press releases.

This document contains "forward-looking statements" related to future events. Forward-looking statements often address our expected future business and financial performance, and often contain words such as "expects," "anticipates," "intends," plans," "believes," "seeks," or "will." Forward-looking statements by their nature address matters that are uncertain. Particular uncertainties which could adversely or positively affect our future results include: consumer tastes, availability of production, liquidity, general economic conditions, and the activities of competitors. These uncertainties may cause our actual future results to be materially different than those expressed in our forward-looking statements. We do not undertake to update our forward-looking statements.

 

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